Built by an Executive and an Operator, For Leaders Carrying Too Much
5L Performance Group is an Omaha-based organizational performance and leadership consultancy. We exist because leadership development and operational improvement fail when they're done separately, and work when they're done together.
Organizations Don't Have Leadership Problems or Process Problems. They Have Both.
Most consultancies pick a lane: leadership coaching or process consulting. But a coached leader returning to broken systems burns out, and an improved process without engaged leadership decays. The 5L Operating System was built to improve both at once, through five Leadership Principles that shape behavior and five Operational Levers that shape the business.
Rick Faber & Jesse DePriest
Rick Faber
Rick's career spans senior executive roles across diverse business functions. As a consultant, advisor, coach, and speaker, he has guided hundreds of clients toward stronger leadership and clearer strategy.
- Executive leadership and coaching
- Strategic alignment and deployment
- Organizational behavior and culture
- Sales leadership
Jesse DePriest
Jesse is a sought-after Lean leadership consultant, teacher, coach, speaker, and adjunct professor whose work centers on operational excellence and building organizations that solve problems for good.
- Lean leadership and operational excellence
- Process improvement and problem solving
- Systems thinking
- Implementation and daily management
Why "5L"
The five L's are our Leadership Principles: Love, Listen, Learn, Lead, and Lean. They're the foundation of our operating system, the way we do our own work, and the leadership mindset we coach in our clients. Trust opens the door; the system walks through it.
- Love — genuine care for customers, team members, partners, and purpose. It's the foundation of trust.
- Listen — ask more than tell, go see the work, and understand current reality before acting.
- Learn — find root causes together and build shared understanding across the team.
- Lead — set direction, communicate it clearly, earn commitment, and build momentum.
- Lean — apply the tools, behaviors, and methods that eliminate waste, solve root problems, and deliver greater value.